Our affiliate model
One way the Proimpact Project keeps all of our resources free for Executive Directors is by forming affiliate relationships with tools we trust. For each of the tools below, using the link on this page to make a purchase will help support future content on this site.
Recommendations
A collection of tools and service providers that we've vetted and believe in for nonprofits.
CRMs
Choosing a database is one of the most foundational tech choices any nonprofit can make. And it’s just as easy to mess it up by getting too many features as it is by getting not enough.
Little Green Light
Designed for small to mid-sized nonprofits
Known for being affordable and user-friendly
Offers donor tracking, events, and campaigns
What we like about it
Unlike a lot of nonprofit CRMs, Little Green Light has always simply focused on being the best affordable choice for small and new organizations.
Fundraising
Fundraising software has always gotten more attention than any other type of nonprofit software. Here are some of our favorites.
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FundraiseUp
Online donation forms with AI optimization
Offers fun widgets like sticky forms and donor maps
No upfront costs, just a percentage per donation
What we like about it
FundraiseUp has been the buzziest, most innovative donation platform in recent years. With no upfront costs, it’s an easy choice for any organization to try.
Avid
Pulls data together from all your software
Turns that data into actionable insights
Generates helpful reports and financial modeling
What we like about it
While marketed as fundraising software, we see it as ED software—providing powerful strategic insights and reports that are especially helpful for board meetings.
Marketing
Marketing software is an area where nonprofits have historically underinvested—and where there’s the biggest opportunity for growth.
Streamyard
Simple platform for live streaming events
Works well with Facebook, YouTube, LinkedIn, and more
Great for virtual fundraising and content
What we like about it
Live video interviews, events, and content are one of the best ways for nonprofits to grow and engage an online audience. Streamyard makes it simple and affordable.
Feathr
Robust marketing platform built for nonprofits
Helps target and retarget the right audience
Best for campaigns, events, and advocacy
What we like about it
A full marketing platform for ads, emails, and automation — built specifically for nonprofits, including Google Ad Grants. Feathr can be a game-changer for an org.
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Circle
Community platform to bring members together
Customizable spaces for groups and discussions
Great for ongoing supporter or ED networks
What we like about it
For orgs building a “community flywheel,” Circle is the best tool to bring people together, foster engagement, promote content, and even add gamification to reward members.
Fiverr
Marketplace for affordable freelance help
Quick access to designers, writers, and more
Useful for small projects on a budget
What we like about it
Nonprofits often feel like they lack the time or expertise to launch something new. Fiverr makes it easy and affordable to hire help for testing or launching ideas.
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